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Automation · Process · Data · Digital Solutions

Smarter Processes
& Operations.

I turn manual processes into digital solutions that save time, reduce errors and improve operations.

10+Years in Fintech & startups
LATAMRegional operations
SMBs& entrepreneurs
Professional portrait of Sindy Pallares
focusFrom manual work to scalable systems.

What is holding
your operation back?

These are some of the most common signs that a process could work better.

Too many manual tasks

Spreadsheets everywhere

Scattered information

Reports that take hours

Manual follow-ups

Non-standardized processes

Data-entry errors

Lack of KPIs

If a process depends too much on copying, pasting, checking and repeating, there is probably an opportunity to improve it.

Analyze my process ↗

Solutions for
real problems.

I organize my work around what your operation needs, not around a specific tool.

01 · OPTIMIZATION

Process
optimization

I analyze how a process works today and identify bottlenecks, repetitive tasks and improvement opportunities.

  • Process mapping
  • Standardization
  • Opportunity identification
  • Workflow design
  • Operational improvement
Let's talk about this →
02 · AUTOMATION

Automation

I turn repetitive tasks into automated workflows.

  • Excel & Google Sheets
  • Google Apps Script
  • Report automation
  • Integrations & notifications
  • Data processing
  • Administrative workflows
Let's talk about this →
03 · DATA

Data &
Analytics

I turn scattered information into useful indicators for decision-making.

  • Power BI dashboards & KPIs
  • Automated reports
  • Data analysis with SQL & Python
  • Data consolidation
Let's talk about this →
04 · DIGITAL

Digital
solutions

I build digital solutions tailored to the needs of the business.

  • Landing pages
  • Forms
  • Booking systems
  • Integrations
  • Internal tools
  • Automations connected to your tools
See plans →
Supporting SMEs and entrepreneurs

I especially enjoy working with SMEs and entrepreneurs who want to organize their operations in order to grow. We start with the essentials, with solutions sized to your stage and budget, and grow them with you.

I want to start ↗

What can I help
you solve?

Pick the situation closest to yours and I'll show you where we would start.

How
I work.

I don't automate for the sake of it. First, I understand the process.

Analyze my process ↗
01

Assessment

I understand how the process works today, who is involved and where time is lost.

02

Design

I identify opportunities and design the right solution for your operation.

03

Implementation

I build or configure the solution and we test it with your real operation.

04

Optimization

We measure results and make improvements.

Real cases.
Tailored solutions.

A selection of solutions I've designed and implemented in real processes.

01
DIGITAL SOLUTION · CORPORATE LANDING PAGE

ActualTax & Esthetic Med Institute

Responsive landing pages with services, plans, forms connected to Google Sheets and direct contact via WhatsApp.

See plans →
Esthetic Med Institute landing page
02
DATA + AUTOMATION + OPERATIONS

Execution & Billing Control

Daily dashboard with KPIs, alerts and filters, fed by automated data from SQL and Apps Script.

Execution and Billing Control dashboard
03
PROCESS + OPERATIONS

Operational Workflow Redesign

End-to-end mapping and standardized accounts, data sources and SQL/Snowflake queries.

End-to-end operational workflow mapping
04
RECONCILIATION + PAYMENT CONTROL

Reconciliation & Payment Control

Automated reconciliation, weekly payment calculation and data analysis in Power BI.

Reconciliation and Payment Control dashboard
05
DATA PROCESSING + PYTHON

Large-Scale Data Processing

A Python and Pandas workflow to clean, validate and summarize 1.1M+ records.

Large-scale data processing notebook

Have a similar process?

Analyze my process ↗

Measurable results.
Real impact.

Years of experience, translated into real results.

96h → 28hReduced execution time of an operational process
70% → 96%Execution vs. billing
65% → 91%Collection recovery
60% → 90%Dispute resolution
1.1M +Records processed with data solutions
+10 years OF EXPERIENCE IN OPERATIONS, FINANCE & PROCESS OPTIMIZATION

Results achieved in real processes throughout my professional experience. Every project is different and results depend on its context.

Operations are my domain.
Data is my language.

I'm Sindy Pallares. I understand business processes and turn them into more efficient digital solutions.

For more than 10 years I've worked at Fintech companies and startups across LATAM in finance, payments, reconciliation, operations, CX and data. I've led teams of around 12 analysts and high-volume financial and operational processes.

Business+Finance+Operations+Data+Technology+Automation

Today I bring that experience to companies of different sizes, and I especially support small businesses and entrepreneurs who don't have a process or data team and need to organize their operations to grow.

I don't automate for the sake of it. First, I understand the process.

10+ years of experience.

Finance · Operations · Payments · Data · Technology

My career is the foundation of how I work: I know from the inside the processes I now help you improve.

Fintech experienceLATAM operationsFinancePaymentsReconciliationAutomationData AnalyticsTeam leadership

Tools I use to
turn ideas into systems.

I use the right technology for each problem. I don't sell tools; I design solutions.

SQL
Power BI
Advanced Excel
Python
Snowflake
Google Apps Script
Power Query
NetSuite
Redash
Jira
Zoho CRM
Six Sigma
n8n
HTML
CSS
JavaScript

Frequently asked
questions

Everything you need to know
before getting started.

Clear answersSo you can make decisions with confidence.
Simple processNo technical knowledge required.
At your paceSolutions adapted to your business.
01Do I need to know exactly what I want to automate?

Not necessarily. First we analyze how your process works today, identify improvement opportunities and propose automation solutions tailored to your needs.

02Do you only work with large companies?

No. I work with companies of different sizes and especially support small businesses and entrepreneurs. Solutions adapt to your size, stage and budget.

03Do I have to change all my tools?

Not necessarily. The solution can integrate with the tools the company already uses whenever feasible.

04What kind of processes can you automate?

Administrative and financial processes, reports, data consolidation, follow-ups, bookings, notifications and other repetitive tasks.

05How much does a solution cost?

It depends on scope and complexity. First we analyze the process, then we define the solution.

06Do you work remotely?

Yes. I work remotely with companies and entrepreneurs across Colombia and LATAM.

Have a complex
operations problem?

Tell me what you do today and what you want to improve. Let's talk about how to solve it.